Jill Baptist

Jill Baptist

Jill Baptist.jpg

EGM, Customer Futures, Customer Labs Division of IAG. My job is all about creating beautiful customer experiences - 1st through insight as to what a beautiful experience might be, and then collaborating with others to bring that to life. The most important element of this is the doing the same for employee experiences since it is they who collaborate to create and deliver these experiences. For that to be the best it can be, we need to be flexible for the sake of having access to the widest range of people and ideas we can. Those people's wellbeing is also key to unlocking creativity - and flexibility is one way that we can work in line with people's lifestyles and other interests so they can be their best